Íslandsbanki is back!

20.02.2009
As of today, New Glitnir becomes Íslandsbanki. The change in name was formally announced at a press conference today at the bank's headquarters at Kirkjusandur.  The proposed change of name was first introduced in December last year.

The name Íslandsbanki dates back to 1904, when the first Íslandsbanki was founded, to provide financing especially for the fisheries sector and the country's emerging industries. It operated until 1930, when its activities were taken over by Útvegsbanki, the Fisheries Bank of Iceland. 60 years later, three smaller banks, Iðnaðarbanki Íslands (the Industrial Bank of Iceland), Verzlunarbanki Íslands (the Iceland Bank of Commerce) and Alþýðubankinn (the Union Bank) were merged with Útvegsbanki to form a new Íslandsbanki, which later became Glitnir. Now the name Íslandsbanki will be adopted once more to replace Glitnir after the collapse of the financial system.

The decision to revive the name Íslandsbanki was prompted in part by suggestions made by a large number of the bank's customers in recent months. Íslandsbanki is a valuable and well-known trademark. The name has a long tradition behind it and reflects the bank's new strategy emphasising primarily its home environment and serving Icelandic companies and families.

<strong>Birna Einarsdóttir, CEO of Íslandsbanki:</strong>

"This is one more step along the path towards building a new bank. We realised right away that a change in name would be necessary, both in order to rebuild confidence once more and to eliminate the continuing risk of confusion between Old and New Glitnir. We are also very fond of this name and it has been clearly demonstrated that our customers are very much in favour of it."

"We have made every effort to keep the rebranding as inexpensive as possible. We are recycling as much of our marketing material as possible and nothing is thrown away. In many cases we have simply pasted a new label over the former name and try to recycle all signs. By so doing we can keep the cost of rebranding to an absolute minimum."

A new Íslandsbanki logo has also been introduced, combining elements of the previous logos of both Íslandsbanki and Glitnir. The red colour is still there, while the form clearly echoes the former Íslandsbanki logo.

Older news

Contactless payments via mobile phone

04.10.2018
Íslandsbanki announces a new solution that will allow users to pay for goods and services at all point-of-sale (POS) terminals using their mobile...More

Guðmundur Kristinn Birgisson appointed Chief Risk Officer

20.09.2018
Guðmundur Kristinn Birgisson has been appointed Chief Risk Officer at Íslandsbanki.More

Reduced service from 14-17 September

10.09.2018
Online banking and app service will be reduced during the period from 14-17 September 2018, during the installation of Íslandsbanki’s new core...More

Islandsbanki hf.: Íslandsbanki issues SEK 500 million 10NC5 Tier 2 bond

24.08.2018 - IR Releases
Íslandsbanki has today issued a SEK 500 million 10NC5 Tier 2 at a spread of STIBOR +250. The bond is expected to be rated BBB- by S&P Global Ratings...More

Islandsbanki hf.: Publication of 1H2018 financial results.

01.08.2018 - IR Releases
Íslandsbanki’s results for the first half of the year exceeded expectations with the Bank delivering a net profit of ISK 7.1bn and an annualised ROE...More

Islandsbanki hf.: Publication of 1H2018 financial results before opening of markets on Thursday 2 August

26.07.2018 - IR Releases
Íslandsbanki will publish its financial results for the first six months of 2018 before the opening of markets on Thursday 2 August.More

Islandsbanki hf.: S&P Global Ratings affirms BBB+/A-2 rating with stable outlook

17.07.2018 - IR Releases
Today, S&P Global Ratings (S&P) has affirmed Íslandsbanki's rating of BBB+/A2 with a stable outlook. More
Netspjall